Archive for the ‘ Proposal ’ Category

040: Tutorial with Andy

Sorry for lacking of updates. I had tutorial with Andy last week and it went well, as in we discussed about problems and alternate solutions which help me out with the project a lot. Lately, I’ve been reading and working on my research paper. But I just wanna post this note before getting back on research paper. It’s just a note on the tutorial with Andy.

The thing is, I’m stuck with the question ‘Where can I find malfunction projectors?’. Because first of all, I don’t want to do ‘fake’ malfunction on computer. My idea is about pure imperfection so I want it to be naturally imperfect. So I talked to Andy and he suggested that I can try..

– Central Store: to rent some broken projectors. But they might not allow me to because they might be scared I might make them worse.

– Ebay and second hand shops

– Play with input/output: not just relay to projectors. He suggested me to look at computer breakdown itself. Look at fonts/break apart/ screen.

Research on inherent between malfunction of things you can show/angles. Try to play around and find ways and how they break apart. This idea is purely based on accident.

On projector corrupting itself/ outputting something that makes projectors struggle to work.

Or play with lens?

The most important thing I have to ask myself ..

Where the malfunction happens?

Is it..

Inherent of projector: so what’s next? is this enough?

or

Manipulating the objects: how can I play with it when the light is projected? Look at the ideas of surfaces eg. water, prism(rainbow), curtain, curve, mirror surfaces.

I think I’m more into the second one because it allows me to play and explore more with the imperfection idea.

Another thing I need to look at is the idea of different mediums in installation. I was told to try different mediums in three screens such as paper, projector, then paper. Also experiment with TV/old fashioned TV (instead of projector, this is an alternate solution if I can’t find corrupted projector) by playing around with its low quality screen and magnets. Andy also told me to look at Nam June Paik, the artist who has explored about this idea.

Also I can contact Epsom (or BenQ), telling them about my project and see if I can borrow some projectors. Looking at what program can be altered to corrupt images (projectors). Codes? Board? or even hacking projectors?


DEFINING:

Idea of corruption:

What is it I want to explore?

Showing the contrast as above is interesting because types on paper/print are believed to be fixed and perfect. But in digital, they are all depended on mediums. This shows the different relationship between forms, types, print, and projectors. I have to re-firm the relationship wether it’s inherent or manipulate.

What kinds of corruption?

Think about surfaces/ environment/ mappings

Projectors?

Malfunction

Hack

Manipulate

** Differences between printed and projected typography **

Advertisements

035: Evaluation of my project proposal

Evaluation of my project proposal as a part of a self directed programme of study:

From my project proposal, ideas have been changing varies of times through up to now. First I wanted to do typography in motion, from just a motion graphic to a concern of using interactive design and sensory. I was a bit confused and it was too wide about typography. So it come to that I needed to find a theme for the project as the lecturer and other people suggested me, to narrow down ideas. I got this idea how typography can relate to human but still it was too wide and it could be anything. Then it moved towards typography and its environment which could affect human life, which I thought it is interesting and this is the main point I would like to explore. I chose to study on Wabi-Sabi, the Japanese world view of natural aesthetics and focused on imperfection point of view. The main idea is to focus on how types can control people minds and what if its environment changes, would it affect people thoughts? I then researched on how and which way to convey this message behind imperfection, though researches on light, spaces, and surfaces. I found problems a lot on these things because they were still not what I want it to be and the result might not be correct. So I chose to focus more on technology as it becomes very important in our life. Then I had to think about how typography can be used in this idea and explored further in digital realm. I have been exploring and working on things which have abilities to gradually change types through time, give different message other than what it is supposed to be, as well as imagery idea that can be resulted as imperfection. I decided to research and work on the main medium, projectors, as they are commonly used nowadays with digital projects including movies and installations. My idea is to explore what if the projectors are malfunctioned and how the audiences perceive information and messages. The result I want this project to present is how this work reflects people thoughts of technology. The problems I face now is how and which way I have to represent the motion graphic of typography through this malfunction idea. I would want to try DIY projectors as well as explore more options. I am working on it to find the best solutions.

Where I need to develop study plans in relation to the Unit 1 Learning Outcomes:

I need to research more on DIY things and malfunction in technology. I have been doing research on typography in digital realm and I think I have enough to work on. Only thing is I have to be careful when it comes to types treatment because what I want is not about the style or look, but focus on its history and messages which can conveyed through types. I have to start experiment more on motion graphics and videos, for example, produce mock-ups to see how it is roughly going to be to give me ideas and develop the project further. I also have to manage my times in better way to produce the best result. While I develop my project, I would like to keep focusing on what I am working on and narrow the idea down to the important point as much as I can. I have to be more specific on this project.

026: Research Question + Abstract + Key Words

// Research Question?

How audiences can perceive through the idea of malfunction in digital medium and space, using typography and projectors? What if in this perfect world, technology mistranslates by a loss or breakdown in communication signal, would this imperfection results deliver message in itself of nothing in this world is perfect?

// Abstract

In the world that everyone turns to technology and conveniences. Everything seems to be heading toward perfection. The main consideration of this project is people have not yet been aware of their own aesthetics in life and do not understand how these aesthetics could affect their livings. From the research on Wabi-Sabi which is the Japanese world view that focuses on imperfect, impermanent, and incomplete. It is based on a concept of understandings and appreciations of imperfection in nature. The aesthetic of imperfection will be the main point this project focuses on. This is the visual investigation exploring boundaries of reality and typography with idea and explanations that relate to human perceptions and imperfection. From the influence of Postwar began a concept of idealism. Early experiment of modern period includes re-build, re-construct, and be more open as well as the introduction of technology. In comparison, types could directly relate to human. They have been changed, deconstructed, and influenced from modern societies. In this project, types will be treated by technology in a different way. The work will be designed and presented under the idea of imperfection by exploring glitch technique in digital realm. There are two main mediums this project will be focus on. Typography is the first medium, along with representing in motion graphic, it creates a temporal typography piece. Typography in digital realm has the deliberate delay in its communication, and applying this techniques to leave times for audiences to perceive. Projection is another main medium in term of creating glitch and errors in motion graphic. Also there is its temporary disguise as abstract imagery, which the beauty of imperfection will be presented through this aesthetic. The work focuses on how the objects are perfects but using projectors to create results of imperfection. The project represent the contradiction between typography effects, glitch effects, and projection effects. And it will be presented through video installation and visual mapping.

// 5 key words

Imperfection

Glitch

Typography

Visual Mapping

Projection

022: Final Proposal ‘Imperfectionist’

Imperfectionist

The visual investigation exploring boundaries of reality and typography with idea and explanations that relate to perceptions and wabi-sabi.

Aims + Objectives:

The issue that I wish to explore through the MA course is based on a beauty of things imperfect, impermanent, and incomplete, which is a Japanese world view called “Wabi-Sabi”. It is based on a concept of understandings and appreciations of imperfection in nature. I choose to present this idea through typography because types have abilities to deliver messages through words and forms. From the influence of Postwar began a concept of idealism. Early experiment of modern period includes re-build, re-construct, and be more open as well as the introduction of technology. In comparison, types could directly relate to human. They have been changed, deconstructed, and influenced from modern societies. In the world that everyone turns to technology and conveniences. Everything seems to be heading toward perfection.

It has been said that types can speak louder than words. Typography has a wonderful power to communicate and makes people believe from what they perceive. Every time when people see what they consider “beauty/perfect”, do they feel influenced by the idea of modern living? What if people see what they consider “ugly/imperfect”, would they feel and understand the true beauty of wabi-sabi that nothing lasts, nothing is perfect, nothing is completed? And would this powerful medium in typography affects human perception and emotive responses?

The main consideration of this project is people have not yet been aware of their own aesthetics in life and do not understand how these aesthetics could affect their livings. I plan to investigate on the aesthetics of wabi-sabi and use typography to deliver the messages to audiences. And to communicate the importance of aesthetics in livings with audiences through digital medium, which is visual mapping. In additional, this project will be explore about human perceptions. How audiences can perceive through digital medium and space. Do they tend to perceive texts on 3D space better than 2D space? This will lead to presenting this project as an installation with 3D space and visual mapping, creating a new experience.

Context:

Typography is considered to be a language of potent visible signs. Typographic signs are created with an informed eye and mind, they achieve both lucidity and aesthetic beauty. This typographic element perfectly fits with the main idea of the project. As typography is the notation of language, it speaks out and communicates directly to audiences. And the idea I want to explore further is ‘imperfection’. I believe types can express and deliver messages more than just what they are, in terms of forms and spaces. David Carson, a well-known graphic designer and typographer once said that something legible does not mean it communicates. Typographic communication extends beyond perceptual issues to emotive responses. This plays with the idea of perceptions in human and I would like to apply this advantage to the project with the idea of ‘Wabi-Sabi’.

I will be looking at the idea of the Japanese world view ‘wabi-sabi’. It is described as a beauty of ‘imperfect, impermanent, and incomplete’ (Koren. 1994: p9). The word ‘wabi’ means an appreciation of imperfection, away from society, alone in nature, and suggested a discouraged, dispirited, cheerless emotional state (Koren. 1994: p21). The word ‘wabi’ means lonesomeness, emptiness, nothingness, still, and calm.

There are differences Koren noted in his book between modernism and wabi-sabi. Modernism tends to believes in control of nature, be everlasting, and purity makes its expression richer. But wabi-sabi believes in the fundamental uncontrollability of nature, to every thing there is a reason, and corrosion and contamination make its expression richer (Koren. 1994: p27). Wabi-sabi focuses on leaning towards naturalistic. To understand the imperfect nature instead of winning it. The main idea I would like to explore this aesthetic more is because it realtes to Buddism, which is my religious view that ‘nothing is permanent’. Up until this point, wabi-sabi is opposed to modernism. Therefore it helps slowing down the way people live nowadays, makes them stop and think about the true aesthetics.

In digital world, for typography there are two types which I could choose and study from. One is motion typography which is ‘type that moves’, and another is transitional typography which is ‘gradually changing typography’. I wish to focus on transitional typography, which it can be called ‘temporal typography’, because it enhances the expressiveness of typographic messages (Hillner. 2009: p40). As this transition of types can be referred to the idea of wabi-sabi in term of impermanent, the project will all be presented in the way of ‘going around’; incompletion. And the type itself will represent the concept of imperfection. Typography in digital realm has the deliberate delay in its communication, and I would like to apply this techniques to leave times for audiences to perceive the messages behind wabi-sabi. Also there is its temporary disguise as abstract imagery, which the beauty of wabi-sabi will be presented through this aesthetic.

The practitioners I will be study on are quite a few. For instance, a New-York based designers Matthew Pacetti and Christopher Pacetti from p2 have explored typography and its environment in digital realm. Their works usually consist of text flow continuously and repetitively in and out of focus. Also they experiment with how audiences can perceive the information through looking through a glass which stretches, bends, and rotates around the contours of the cylindrical shape. Another thing which is quite interesting thing they had been exploring is an experiment in formalism. They studied on proportional, rhythmical, stylistic, characteristics of letterforms. And how they can be mobility and variability.

Another contemporary design studio I will explore is FL@33, a London based designers who also experiment on visual and transitional typography, including digital installation.

Methodology:

Basically I do researches on books, articles, websites on history of typography and how it is used in digital field. The thing is I need to list typography as something else other than style. I am focusing on imperfection. I actually got the idea from an old poster with big types I saw while I was in the tube. The poster has a bad surface with bubbles, scratches, and stains, which no one really wants to even give it a look or read. But I personally found it interesting than a clean poster and it reminds me of how things change over time and nothing can be done except understanding the reality. I have been studying the meaning and ideas of wabi-sabi for my project’s theme. Overmore I will study about visual perception and interactive installation. I will observe London, record information through mediums of write, sketch, film, and photography. These techniques will be used to record surfaces and environments behind the idea of wabi-sabi. It is quite a contradiction already because I believe in wabi-sabi and London is a big city which every where is convenience. Somehow I think people forget how to live a simple life, which is a good idea to explore and show a comparison as well as deliver the messages of wabi-sabi.

Additionally, I have been keeping track on my notebooks with sketches, notes, and pictures. As well as the blog I own which I usually put all the things I founds which interest me and relate to the project. I think it is very useful because it does help me to reflect myself. After Effects and Final Cut Pro will be used to edit videos and audio. And also I will consider using Photoshop and Illustrator to create and develop design elements. Also looking at the technique of visual mapping by projectors to create a new environment. This theory of digital presentation helps creating dimensions to the project. I will be looking at softwares that help me produce visual mappings. I have found one software call VPT (Video Projection Tool), which actually maps videos and visual elements before projected on mapped surfaces.

 

Outcomes:

The outcome I want my project to be is an installation with visual mapping by projectors. Gradually changing types will be presented under the idea of wabi-sabi. I need time and space for audiences to stop and think through about the messages they perceive. The space is needed to be white, or painted white because all elements that will be presented will be projected through projectors. They will be my main medium as well as surfaces and objects which will be mapped and projected on. I will produces 3D objects to put in the installation to add some qualities and dimensions of visual mapping.

 

Work Plan:

References:

Carter, R., Day, B., Meggs, P. (2007), Typographic Design: Form and Communication, 4th ed. New Jersey: John Wiley & Sons, Inc

Hillner, M. (2009), Virtual Typography, London: Thames & Hudson Ltd

Koren, L. (1994), Wabi-Sabi: for Artists, Designers, Poets & Philosophers, Berkeley: Stone Bridge Press

Bibliography:

Books:

Baines, P., Haslem, A. (2005), Type & Typography, 2nd ed. London: Laurence King Publishing Ltd

Ballantoni, J., Woolman, M. (2000), Moving Type: Designing for Time and Space, Hove: RotoVision SA

Bellantoni, J., Woolman, M. (1999), Type In Motion: Innovation In Digital Graphics, London: Thames & Hudson Ltd.

Bullivant, L. (2007), 4Dsocial: Interactive Design Environments, West Sussex: New Jersey: John Wiley & Sons, Inc

Carter, R., Day, B., Meggs, P. (2007), Typographic Design: Form and Communication, 4th ed. New Jersey: John Wiley & Sons, Inc

Dreibholz, P. (2007), Lead Between The Lines: Generating A Discussion About Typography And Language, London: Gaffa Limited

Elkins, J. (2003), Visual Studies, London: Routledge

Hillner, M. (2009), Virtual Typography, London: Thames & Hudson Ltd

Jury, D. (2006), What Is Typography?, Hove: RotoVision SA

Koren, L. (1994), Wabi-Sabi: for Artists, Designers, Poets & Philosophers, Berkeley: Stone Bridge Press

Lowgren, J., Stolterman, E. (2004), Thoughtful Interaction Design: A Design Perspective on Information Technology, London: The MIT Press

Malsy, V., Muller, L. (2009), Helvetica Forever: Story of a Typeface, Baden: Lars Muller Publishers

Triggs, T. (2003), The Typographic Experiment: Radical Innovation In Contemporary Type Design, London: Thames & Hudson Ltd


020: Wabi-Sabi : Imperfect, Impermanent, and Incomplete

Finally! (after 19 posts…)

I’ve found my main point of my project. Remember I’ve been talking about doing something about typography under the idea of ‘imperfection’ and I’ve been thinking really hard until my head is nearly exploded about what it is I want to focus on/ base on.

So I end up reading about the Japanese world view ‘Wabi-Sabi’. It is described as a beauty of ‘imperfect, impermanent, and incomplete’ (according to Leonard Koren, from his book Wabi-Sabi: for Artists, Designers, Poets and Philosophers). Wabi-Sabi is based on a concept of understandings and desires of imperfection in nature by Japanese.

The word ‘Wabi’ means the worship of imperfection, out of trend, outcast. To avoid being socialized, being alone, and having simple life closes to nature.

The word ‘Sabi’ means lonesomeness, loneliness, emptiness, nothingness, still, and calm.

In the world that everyone turns to technology and conveniences. We all seem like everything around us is heading toward perfection. Advertisement presents excessively information and human wants to win nature with all those technologies. Which this affects how people live because they are influenced.

But Wabi-Sabi focuses on leaning toward naturalistic. To understand the imperfect nature instead of winning it. And it also relates to Buddhism in term of ‘nothing is permanent’. Wabi-Sabi is opposed to modern thoughts. Therefore it is the way of thinking that helps to slow down the way people live nowadays, make them stop and think about their own aesthetics.

 

So, I want to apply this idea on typography through digital medium. I would like to see if types can speak louder (in term of communication) and explore how types could represent this simple aesthetic to audiences through their imperfect forms. How audiences perceive the message and emotive responses on visual presentation (typographic installation). I choose not to use voices because each person perceives things differently and I want to leave time and space for the audiences to think and re-think about the idea. I know typography is listed as a beauty form of type but this project is not gonna be styles of types that are presented, but the message behind deconstructed/imperfect types deliver the aesthetic of Wabi-Sabi.

 


015: Surroundings can affect people’s thoughts?

NOTE: As Andy responses to my research question. I have to narrow down and define he parameters of typography, especially the relationship between type and its environment in digital realm. Andy said “Typography it could be argued is a stylistic treatment of words – could the project develop that idea and place typography in another sphere other then ‘style’?

From the book called ‘Virtual Typography’, it narrows down to two topic which are;

a. Motion typography: types that move

b. Transitional typography: gradually changing typography

I’m focusing on ‘transitional typography’ or in another word ‘temporal typography’. Which it means changing size/weight/position in types to enhance the expressiveness of typographic messages. The key advantage is emotive expression can be enhanced by the definition of the graphic transition, which this also relates to my idea of emotive responses between type and its environment.

So my project is to present how types gradually changes in digital environment/time. And the digital environment I noted is focused on ‘imperfection’, as in types would be deconstructed depending/relating to its surroundings. Main thing I want to achieve is emotive responses between types, environment, and audiences.

014: Narrowing down ideas for proposal

After finished reading this book “Typographic Design: Form and Communication”, it gives me more specific idea on my typographic project. There are main things I need to explore and experiment on;

Decomposition/Imperfection areas: This is gonna be my main environment subject I’ve been talking about and wanting to observe.

Typefaces: Focusing both on serif and san-serif fonts, maybe handwritten or calligraphy also. Do they all speak out in different meanings? Do they each convince audiences to feel something?

Typographic message: meanings of words

Emotional responses: Both from myself and audiences

*All of these topics are considered in terms of visual aspects and legibility.

It is quoted in the book that “Typography is a language of potent visible signs, a language capable of educating/persuading/informing/entertaining. Typographic signs are created with an informed eye and mind, they achieve both lucidity and aesthetic beauty” Also David Carson once said “Something legible does not mean it communicates”. From this quote, I can see that typography is not just delivering meanings to us but it also uses our emotional responses as a way to communicate.

And what if environment around types are varied (which I choose it to be decomposition/imperfection), would it make any different to out emotive responses or meanings? This question is leading to my typographic experiments combining with digital media.